The townhouse I have just moved into has very pale pinky beige carpet throughout. Since I’m renting, I can’t take it out and I was starting to get quite dismayed at how it was looking just from moving in our stuff!
We were thinking about buying a little steam cleaner to keep it looking well, clean! I had no idea it would take travelling all the way to Atlanta to find out that I had been doing it all wrong until now.
A group of us were flown in to Shaw Headquarters for the launch of Tigressa Soft Style Carpet being released in stores this Sunday, May 23 at Carpet One Floor & Home and through FlooringAmerica retailers.
I arrived Wednesday evening at the Barnsley Gardens Resort, 70 miles north of Atlanta in a stunning setting. Everyone was already at dinner as I came the farthest and was last to arrive (which is why it looks empty)!
Tigressá Soft Style is Shaw’s newest residential carpet line, named after the tiger, designed for softness and strength.
This is the setting of the cocktail reception in the Historic Manor House Ruins.
The dinner was outside in the garden, it was absolutely beautiful!
I arrived just in time to hear celebrity guest speaker Amy Devers who is currently starring in Fix this Yard.
She was fabulous, she talked about how much she loved. . . you guessed it—carpet. How it made stairs a safe place to play for her as a child, how it was way easier for her dog, as he got older to walk on carpet vs. tile and when she got older, the seductive quality of a well-placed shag 🙂
She went on to say that carpet softens and allows you to play up hard edges elsewhere. Because carpet is soft, it it makes you want to take your shoes off, and it’s a good thing when a building material makes you want to disrobe!
The colour options are endless, and carpet also influences the mood and atmosphere of a space. And you have texture and pattern which can make a space feel bigger or smaller.
“And you can layer it, either carpet on carpet or over other flooring materials to define areas of space. As designers we have so much at our disposal to really craft and design a space. Because it’s soft you have options and it has an emotional sensitivity to it, if tile or concrete is like the cold shoulder, then wood floors could be like an honest, firm handshake, carpet is like a hug or a caress, when you touch carpet, it touches you back!” Amy Devers
This was the Tigressa Dessert which I had to take a picture because there was so much icing I had to dig a hole into it to get some cake—but it was yummy!
This was the cabin I stayed in. The resort was like a little town, so cute.
This was my room.
And here is the living room off the bedroom. Notice the flow? Red walls which is picked up again in the bedroom!
Day 2: We arrived at Shaw Headquarters where we created some of our own colour boards using Tigressa Carpet in their design center. I was fascinated by the regional colour boards they had displayed and I took some pictures for you:
This is Taylor Wiegert who along with his colleague Ashley Walters with Empower Media, the media marketing group who coordinated this event.
Maria Killam and Taylor Wiegert
So here is the right way to clean spots in your carpet:
1. Spray Shaw’s R2X carpet stain and spot cleaner on the outside of the stain first (then the inside).
2. Take a plastic stick and agitate it (only inside the stain) just like you might wash your hair.
3. Take paper towel and BLOT the stain until it’s gone—DO NOT rub back and forth
4. If you would just like to avoid this aggravation, just install Tigressa Carpet into your home instead. Really.
Here we were in their R & D Department where they took regular carpet fibers and inserted them into the cool-aid tester (below) as well as the cooking oil. Along the way to the bottom of the jar they soaked up the liquid just like a sponge. Tigressa’s fibers just sat right on top of the liquid!
And here’s the best visual test:
Regular carpet- the stain soaks right in just like in this sample above.
And here’s the Tigressa! You just blot it away and it’s completely gone. What is the number one complaint and objection about installing carpet? The fact that it easily stains. Tigressa is made of Type 6 nylon which is recyclable, very important to Shaw Floors (and the environment) which is already the world’s largest carpet recycler.
Shaw has also partnered with the Save the Tiger Fund and is contributing a portion of its Tigressá proceeds to the Fund. They have also set up a Twitter account and are donating $1 for each Tweet to Save the Tiger, up to $25,000.
Check out Tigressa’s website for a retail location near you!
If you would like your home to fill you with happiness every time you walk in, contact me.
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Related posts:
10 Steps to Selecting an Area Rug
The Right way to Create Flow using Colour
How to make your Old Carpet look new Using Colour
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Here in New Zealand we have wonderful carpets and as we are a nation of many (many, many, many!) sheep, we have always been spoilt for choice as far as wool carpet is concerned. However there has been a shift in recent years to synthetic fibre carpet and I have chosen some for our house which we are building now. Not only is it soft and repells stains and liquids, but I have seen a demonstration where a solution dyed (synthetic) carpet sample was completely submerged in undiluted bleach and after 4 days it did not look any different from the control sample. Amazing stuff… and with three boys, two large dogs and three cats in the house, it's the one for me!
Maria,
It appears you've had an educational adventure in the land of new discoveries. How fun and informative. Great snaps, tips and post.
I enjoyed the design boards and the spot tests are amazing. Carpet isn't what it use to be even five years ago. Best things for carpet , in my experience, are: shoes off, vacuum often with plenty of fresh air while cleaning, great spot cleaning products.
Great to learn about Shaw's newest line, sounds like you had a great time.
Bette
Forget the carpet! (I'm a hardwood and tile with Persian or Navajo rug person.)
What is that vine-covered ruin?
That stain test is amazing. Seems like it would be perfect for children and pets!!!
So glad you had a great trip!
Wow! Good stuff to know! I have two clients right now looking at carpet and Shaw is the brand we had focused on for several reasons. Will have to find out about this Tigressa because both clients have teenage sons. One of them occasionally has food fights with his friends. So, apparently this would be the right carpet for the food fight area.
Our supplier is a Carpet One location, can't wait to go down and check out the new samples!!!
Wow, very informative post Maria! Sounds like a really useful trip, thanks for sharing your new knowledge with all of us 🙂
Nancy
Maria,
Firstly, I think they need you to be on their advertisements, "tigress" you! Thanks for the informative info and it always looks like you are enjoying your work and all these fantastic opportunities to learn and add another facet to your career.
best-
pve
Tell your friends at Tigressa that the page at your link requires a plug-in for my browser that I really don't feel like installing.
Dunno if it's my browser (not Internet Exploder), my security settings (I enabled javascript for them and still saw nothing), or their web designer not testing things to make sure their site is visible to most visitors.
What an informative seminar, Maria! I love the location and your room was gorgeous; you don't usually see things put together that nicely in a hotel setting {maybe staying in a cabin makes a difference}. Very interesting to keep this carpet in mind especially for clients with young children.
Even though I hate to fly, I wish I was able to pick up and attend these types of seminars. Because of the day job I even miss out on many of the webinars, since they do them either in the mornings or during working hours.
I NEED NEW CARPET!!!!!!!!!!!!!!:):)
I love the dress you were wearing! looks like you had a great time. xo
I love the combination of the blue dress and yellow necklace. Very summery! Those colour boards are beautiful. This trip seems like a very educational one and I'm glad you're having fun as well!
mmm… that explain where you were this week when i tried to call you 🙂
looks like you had a nice trip.
I LOVE the photo of the interior of the ruin with the chandelier… and the vine growing on the brick structure is amazing!
I will check out this line of carpet by Shaw. I know they have been involved with creating eco friendly products for a while now. Do you know what the backing is made of and whether or not it off gasses?
Terri
Maria, The place you stayed at really is gorgeous! I love the deep green of the bushes, and trees and the trailing ivy, and the beautiful brick and architecture! What a great place for a meeting and dinner!
I am glad you directed us to the Tigress flooring place. That carpet's ability to repel stains sounds wonderful! I've battled carpet stains for the whole 20 years we rented so I feel your pain! Up until now, I've used Don Aslett's carpet cleaning and stain removal stuff, but we have laminate floors and rugs now. Still, we do have to deal with spots. I just noticed you have a post on how to select area rugs and I have a feeling our living room one isn't right, so I'm off to learn more!
Thanks!
Carpet is fine and all (I'm a hard wood floor lover myself). But, my oh my, the Manor House Ruins are fantastic!
This was great! I really like carpet but my husband hates it due to the stain factor. I am now going to have him read your post. Very informative.
I also really love a company that gives back in some way like helping the tigers. Awesome. This is also the reason i only buy Dawn dishsoap…you enter the bottle code which donates a dollar to help animals that have been affected by the oil spills.
wow really nice design boards and some great information!
Anita
wow, you were in my city! i clearly would've driven to barnsley gardens just to take you to lunch!
what an awesome seminar that was and it sounds like it was surely worth the trip! i used to work for a carpet contractor, but still managed to learn something new from your post. so sad i missed you…
Hey Maria…great, informative post. Thank you! Quick question….did a man take the photo of you and Amy? A woman would know better than to cut off your shoes from the photo!!! Bet they were yellow!! ; ) Love the dress & necklace. Talk soon! j.
Hi Jacqueline,
Yes my shoes were yellow 🙂 I can't remember who took the picture but I agree!!
Thanks for your comment!
x
Maria
Great post! I really appreciated the design boards and the ruins are absolutely beautiful.
You can find your local Carpet One Floor & Home dealer by visiting carpetone.com & entering your zipcode. The sales people there should be able to answer any & all questions about Tigressa Soft Style Carpet.
To answer The-Countrypolitan's question, Tigressa does not emmit any gasses. And actually, carpet in general acts as a filter to clean the air (as long as you vacuum it out on a regular basis). The backing is Shaw's exclusive Soft Back.
Also, as a heads up to all of you Tiger lovers. If you tweet with the hashtag #tigressa, a dollar will be donated to the Safe the Tiger Fund per tweet. 😀
Looks like you all had a great time!! Thanks for the re-cap. I felt like I was there! I love your blue dress/yellow necklace combo!
xoxo
Emily
Maria,
I really enjoyed your writeup of the event – love the flow of photos, what caught your eye… Unfortunately, I couldn't attend but just finished a wrap-up post in which I refer to yours. Here is the link: http://carpetology.blogspot.com/2010/06/tigressa-softstyle-carpet-from-shaw-at.html
Best,
CB
OMG that is brilliant! I adore your work! Guess I am not as contemporaneous as your regular readers! I swear I have fallen in love with your blog… Incredible writing! You're an outstanding and talented person, keep up the individuality 🙂