People often ask me ‘who names the colours in a fan deck’? Quite often in a colour consultation when we’re looking at 2 colours and both are equally as good because they are so close, sometimes the name of the colours decides it for us. Doesn’t San Francisco Bay (BM802) sound like a pretty blue? How about HC-80 Bleeker Beige? Is that colour bleak? Not if you are using it in a room with green/brown undertones.
Pat Verlodt contributes to the blog Color Maniacs. She has been in the colour industry for over 40 years and I have had the pleasure of being her room mate at the last two Colour Marketing Group Conferences as well as working with her on a project with a paint company last summer. I decided it was high time I introduced her blog to you.
Who is the Crazy Person who names all these Colours? I can just hear her saying that, she is so passionate about what she does! In this post she gives us the inside scoop on what it looks like to be in charge of naming colours for fan decks.
Back to you, have you ever chosen a colour based solely on the name? Do share.